At the ISH 2013, some strong products and a wide variety of concepts for walls and floors will be represented for the first time. As part of the 'wall + floor' special show, various suppliers will, over an area of approx. 500 square metres, be showcasing products that include tiles (wall and floor tiles), innovations (plastic coverings and man-made materials), nature (e.g. cork, natural stone or marble) and colour (shades and colourways). Wall + floor will be located centrally in Hall 3.0 and will thus become the main hub for creative furnishing and decoration ideas in the bathroom. In an interview Stefan Seitz, Director Brand Management ISH, talks about the premiere if the new special show.