Freibad – Freedom within Four Walls

12/13

Why is a campaign about imaginary bathrooms so very successful? How meaningful is it to invent stunning images of all the things that are or could be feasible in the bathroom? Wouldn't practical tips be more suitable for creating incentives? After all, there are already so many beautiful bathrooms in ads! And aren't the benefits of modern shower toilets already sufficiently familiar to TV viewers as well?  

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Light and health is the main theme at the Light + Building 2014

12/13

For many years light was simply reduced to its basic function: providing brightness to enable vision-related tasks to still be done even after dark. Now it has been recognised that light has a tremendous influence on people and their health. Light significantly determines our well-being, it controls our sleep / wake patterns and during the day it regulates the release of a wide range of hormones.  

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Plan your visit to the trade fair easily with the ISH app

02/13

Visitors to the internationally leading trade fair of the sanitary sector (12-16 March 2013 in Frankfurt am Main) now have state-of-the-art access to the ISH with a free application that is available for smartphones and tablets at www.ish2013.com/app. The information provided on the display makes it considerably easier to plan, take part and follow up your visit to the trade fair. 

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ISH 2013: complementary programme with new highlights

01/13

The industry is gearing up to launch its new products onto the world market for the bathroom, building services, energy, air-conditioning and renewable energies at ISH in Frankfurt am Main from 12 to 16 March 2013. Parallel to the extensive range of products to be shown by the 2,300-plus exhibitors, the multi-faceted complementary programme will offer an excellent opportunity to exchange information and take a closer look at subjects of topical interest to the sector. The emphasis in all parts of the complementary programme is on sustainability and energy saving. At the same time, the fair will be distinguished by a variety of new highlights for both the water and energy sections. 

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ISH 2013 with all market leaders and additional exhibition halls

01/13

The World’s Leading Trade Fair for The Bathroom Experience, Building Services, Energy, Air Conditioning Technology and Renewable Energies – in Frankfurt am Main from 12 to 16 March 2013 will be distinguished by a variety of new themes and special events. “Resource conservation is the subject around which everything at ISH 2013 revolves and, therefore, the focal point of all product segments”, says Wolfgang Marzin, President and Chief Executive Officer (CEO) of Messe Frankfurt.  

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Pop up my Bathroom: Photoshooting finished

12/12

The bathroom has never been pervaded by such an overwhelming sense of freedom as during this year's Pop up my Bathroom project: an extremely forward-looking concept for future development tendencies, make-believe bathroom scenarios (who's ever heard of a beer garden as the backdrop for a bathroom?) and, above all, an abundance of open sky.  

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Interview Stefan Seitz: “Wall and floor collections should definitely have a place at the ISH”

11/12

At the ISH 2013, some strong products and a wide variety of concepts for walls and floors will be represented for the first time. As part of the 'wall + floor' special show, various suppliers will, over an area of approx. 500 square metres, be showcasing products that include tiles (wall and floor tiles), innovations (plastic coverings and man-made materials), nature (e.g. cork, natural stone or marble) and colour (shades and colourways). Wall + floor will be located centrally in Hall 3.0 and will thus become the main hub for creative furnishing and decoration ideas in the bathroom. In an interview Stefan Seitz, Director Brand Management ISH, talks about the premiere if the new special show.  

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