Frank A. Reinhardt

Frank A. Reinhardt, proprietor of a content development and communication agency, has spent over 20 years bringing design and brands together. He analyses the transformation of a product through different media, consumers and the zeitgeist. A graduate with a Diploma in Product Design, he has worked as a Product Manager. His articles as a journalist and freelance editor on bathroom design, homes and lifestyle, marketing, and product and communication design have appeared in numerous trade publications. He was also quick to publish consumer research studies. Today his agency in Cologne advises industrial companies, trade associations and trade fair organisers, and provides them with concepts, images, events, videos and copy.

Diversity is the order of the day when it comes to materials too: besides wood, marble is also playing a prominent role, as are new kinds of metallic finishes for fittings, furniture surfaces and accessories. As a result, bathroom planners now have the scope they need not just to play with matt and glossy surfaces but to use totally new design elements as well. In his lecture the design journalist and trend expert Frank A. Reinhardt will be showing what opportunities the current colour trends in interior design are opening up for the sanitary sector. Twelve colour trends, identified by him, will be particularly influential in bathroom design.

Lecture: Colour Selection: The Lifestyle Trends for the Bathroom 2019

Speaker: Frank A. Reinhardt,

Date: Monday, 11. March 2019, 11:00 am & Tuesday - Friday, 12.-15. March 2019, 10:00 am

Location: Saal Europa, Hall 4.0, ISH Frankfurt/Main

The lecture will be translated into English simultanously.

Click here for the complete programme.