Pop up my Bathroom Atelier
The
supporting programme at the ISH digital 2023
Hotspot Water isn’t just a trend forum dedicated
to the bathroom, water and lifestyle, it’s also a discussion platform for the
entire bathroom sector.The forum is jointly organised and
hosted by the German Bathroom Sector Association (Vereinigung Deutsche
Sanitärwirtschaft e.V./VDS) and Messe Frankfurt.
In addition to current developments in the bathroom
industry, The Bathroom Experience also presents forward-looking solutions for
sustainable, cosy and urban bathrooms for the coming generation. At ISH, the
world’s leading fair for HVAC and water that takes place in Frankfurt from 13
to 17 March, experts from a wide range of disciplines come together to discuss
the key issues facing the industry. Located in the midst of the inspiring
exhibition at the Pop up my Bathroom trend platform, which is located in Hall
3.1 this year, the talk forum is an informative hotspot. Initiated by
the VDS in close collaboration with Messe Frankfurt, the programme is primarily
aimed at a professional audience from the trades, bathroom planning, interior
design and architecture.
“Since its premiere back in 2013, the Pop up my
Bathroom Atelier forum has evolved into an information hotspot. This time
round we’re particularly focused on an interdisciplinary exchange – we’ve never
had so many experts on the stage as this year,” says Jens J. Wischmann,
managing director of the VDS, in anticipation of some intriguing discussions on
a wide range of topics.
In
Hotspot Water, CEOs from exhibiting bathroom companies answer critical
questions from our hosts. Eight
CEOs from some of the sector’s leading brand-name companies will talk live
about strategies, their brand presentation at ISH, current communication
activities and their latest new launches, as well as the outlook for 2023,
which promises to be an important year.
Another new point on the agenda is the Speed Briefing
scheduled for the Tuesday: 10 exhibiting companies will present their ISH
highlights in quick succession. Each will focus on their innovations, new
launches or collections in 8-minute presentations – an impressive and compact
showcase of the relevant innovations from The Bathroom Experience at ISH 2023.
As always, the Pop up my Bathroom Atelier will also be
hosting crowd-pulling talks on the latest trends with some of the biggest names
in the sector, including Sandra Hunke, Gesa Hansen, Sebastian Herkner,
Christian Werner, Eva Marguerre & Marcel Besau, and kaschkasch.
Venue: Hall 3.1, Stand: D67
ISH Lecture Schedule
Smart Bathroom: What does the bathroom of the future look like today?
The topic of the Smart Bathroom is not so much about individual products, it is more about an intensive experience of the bathroom.
Green Bathroom: What’s the difference between going green and greenwashing?
What makes the bathroom really sustainable and how do companies implement it? The panel of experts around VDS managing director Jens J. Wischmann investigated these and other questions.
Pop up my Bathroom Magazine: 5 days live from ISH digital 2021
In the
live stream format Pop up my Bathroom Magazine representatives from the
bathroom industry and trades, creatives and planners discussed the sector’s
most important trends during the ISH digital 2021.
Live from Frankfurt: Pop up my Bathroom Magazine with trends and talks from and for the sector
Live TV format from the ISH digital 2021 with experts
from all areas
Pop up Atelier 2019 – international guests and colour experts present a “colourful” programme
The
lecture programme at the ISH 2019 is all about colour.
Pop up my Bathroom Atelier presents the key trends shaping the sector
The extensive lecture programme of the VDS trend forum presents expert talks, panel discussions and workshops on a broad spectrum of topics ranging from individualism all the way to digitalisation.
Pop up my Bathroom Atelier: trends and trade fair highlights at the ISH 2015’s well-attended lecture programme
The latest trend developments in bathroom design – that was the main topic at this year’s Pop up my Bathroom Atelier trend forum at the ISH 2015. And as announced, the programme didn’t just provide informative lectures and fascinating panel discussions; it also led to some intense debates and talks that went beyond the scope of the actual presentations.
Pop up my Bathroom Atelier: The Trend Forum for Architects and Bathroom Planners at the ISH 2015
At the international ISH trade fair in Frankfurt (10th to 14th March), the “Pop up my Bathroom Atelier” lecture programme will again be shining a spotlight on the latest trend developments in the sanitary industry. The Pop up my Bathroom trend forum provides an abundance of ideas, informative presentations and fascinating panel discussions with distinguished speakers and international participants.