Pop up my Bathroom Instagram: the top 3 posts in February 2021
Obviously clicks don’t tell you anything about hard facts like sales
figures, assembly problems or functions – but they definitely can be seen as a
trend barometer for what appeals to the sector and its customers. And right
now, that means beautiful, cosy bathrooms characterised by genuine (or at least
genuine-looking) materials.
The prominence of wood and natural stone in last month’s most followed
model bathrooms on Pop up my Bathroom’s Instagram channel speaks volumes: the
colder and more unpleasant the outside world gets – whether because of the pandemic
or the weather – the more people gravitate towards warmth and security,
cultivating their interior lifestyle and naturalness. So it hardly comes as a surprise
that the idyllic visuals and sophisticated bathroom designs proved particularly
appealing to our community in the cold February we’ve just had.
1st place: Tara from Dornbracht in the Hotel Château de Vignée
First place in the ranking of attention-getting Instagram posts in
February goes to Hotel Château de Vignée in the Belgian Ardennes. The
boutique hotel is part of the Relais & Chateaux group and has a thoroughly
unique character: poetically and with an often surprising twist,
it translates the authentic charm of the Ardennes landscape into the interior
of the ancient premises. In the bathrooms, the fittings and basins
harmonise perfectly with the expressive marble: the colour, grain and texture
of the stone and the matt black finish of the Tara fittings by Dornbracht and
Alape basins seem to be made for one another.
2nd place: Compact washbasin from Burgbad
No. 2 in our February ranking is the post about Burgbad’s new Compact washbasin
made of HPL with a finish in an Antique Oak effect as an alternative to mineral
cast, glass or ceramic. Just like the new solid wood consoles from the
bathroom furniture specialist, the new Antique Oak effect surface reflects the
current interior design trend towards more naturalness and authenticity. The surface
of the Compact basins in Antique Oak feels just like the real thing. And its
warm wood hue is perfect for combining with all sorts of cabinet fronts.
3rd place: Collection Max from Burgbad
Third place also goes to burgbad, and oak plays a leading role in this
case too. The new Max collection in real wood consists of bathroom furniture that
combines authentic materials and quality workmanship with a modern, timeless
look. The naturally coloured Viennese cane can either be paired very
harmoniously with the Natural Knotty Oak finish or be used to create a balanced
contrast with the Dark Chocolate Oak colour option. With its simple design, natural
materials, tradition-conscious design language and sustainable collection
architecture, Max radiates a thoroughly cosy ambience. In this case, less is definitely
more.