Hotspot Water isn’t just a trend forum dedicated to the bathroom, water and lifestyle, it’s also a discussion platform for the entire bathroom sector.The forum is jointly organised and hosted by the German Bathroom Sector Association (Vereinigung Deutsche Sanitärwirtschaft e.V./VDS) and Messe Frankfurt.

In addition to current developments in the bathroom industry, The Bathroom Experience also presents forward-looking solutions for sustainable, cosy and urban bathrooms for the coming generation. At ISH, the world’s leading fair for HVAC and water that takes place in Frankfurt from 13 to 17 March, experts from a wide range of disciplines come together to discuss the key issues facing the industry. Located in the midst of the inspiring exhibition at the Pop up my Bathroom trend platform, which is located in Hall 3.1 this year, the talk forum is an informative hotspot. Initiated by the VDS in close collaboration with Messe Frankfurt, the programme is primarily aimed at a professional audience from the trades, bathroom planning, interior design and architecture.

“Since its premiere back in 2013, the Pop up my Bathroom Atelier forum has evolved into an information hotspot. This time round we’re particularly focused on an interdisciplinary exchange – we’ve never had so many experts on the stage as this year,” says Jens J. Wischmann, managing director of the VDS, in anticipation of some intriguing discussions on a wide range of topics.

In Hotspot Water, CEOs from exhibiting bathroom companies answer critical questions from our hosts. Eight CEOs from some of the sector’s leading brand-name companies will talk live about strategies, their brand presentation at ISH, current communication activities and their latest new launches, as well as the outlook for 2023, which promises to be an important year.

Another new point on the agenda is the Speed Briefing scheduled for the Tuesday: 10 exhibiting companies will present their ISH highlights in quick succession. Each will focus on their innovations, new launches or collections in 8-minute presentations – an impressive and compact showcase of the relevant innovations from The Bathroom Experience at ISH 2023.

As always, the Pop up my Bathroom Atelier will also be hosting crowd-pulling talks on the latest trends with some of the biggest names in the sector, including Sandra Hunke, Gesa Hansen, Sebastian Herkner, Christian Werner, Eva Marguerre & Marcel Besau, and kaschkasch.

Venue: Hall 3.1, Stand: D67

The complete programme can be found here.